Established project objectives and work plans and delegated assignments to subordinate managers. Established team priorities, maintained schedules and monitored performance.
Met with project stakeholders on regular basis to assess progress and make adjustments.
Resolved problems and provided solutions to customers by communicating requirements to subordinates.
Directed marketing projects at all stages, including conceptual planning, schedule management and final implementation.
Evaluated consumer preferences and behaviors, combined with market trends and historical data, to adjust and enhance campaigns.
Developed insights on marketing campaigns to assess performance against goals.
Directed day-to-day operations focused on attainment of key project metrics, continuous improvement initiatives and 3-member management team with related direct reports.
Set, enforced and optimized internal policies to maintain efficiency and effectiveness.
Addressed and resolved technical, financial and operational concerns by working with team members and owners.
Maintained optimal staffing levels by tracking workflows, initiating recruitment and conducting interviews to identify qualified candidates.
Enhanced team workflows and employee job satisfaction by coordinating communication between owners and employees across multiple business divisions.
Promoted employee buy-in of organizational objectives by conducting monthly 1 on 1 chats with each team member and weekly company-wide town hall meetings.
Accomplishments
Improved employee experience and reduced resignations by 73% in under a year.
as Director Marketing & Operations
Created organizational filing systems, and implemented Kanban-style application to assign, track, collaborate and review diverse components of projects.
as Director Marketing & Operations
Reduced churn rate of clients from 54% to 12% from one year to the next.
as Director Marketing & Operations